The other day someone sent me a link to a website with the preposterous title of “The 100 Best Typefaces of All Time”. Topping the chart was Helvetica, and that stirred my ire. I dismissed the list because it was based on marketing figures from one source, FontShop, coupled with the opinions of half a dozen mostly Berlin-based typographers, but I was still incensed.
When it comes to, say, boxers, you can handicap the various athletes in the ring and predict that Muhammad Ali would beat Jack Johnson or Jim Corbett and that, therefore, he is number one, but a lot of other factors come to bear on your decision: sentimentality, the fact that Ali is acknowledged (by people like me, with no real knowledge of the sport) to be “The Greatest”; he has name recognition, and so on. But how do you evaluate a typeface? Is it just based on its widespread use? Or its suitability to the subject at hand? Ease of reading? Familiarity?
Read the whole article here: http://www.smashingmagazine.com/2012/12/06/why-wont-helvetica-go-away/
Awesome TagsAds Advertising animals Animation Apple Art Banksy Batman Beard Book Cartoons Christmas Collage Comics Copenhagen Design Drawings Facebook Fashion Fonts Food Football Google+ Graffiti Graphic design Graphics Hanksy Helvetica Hipster History Icons Illustration Infographics Installation iPhone LEGO Litterature Logos Mad Men Mario Mash up Minimalism Moleskine Movember Movies Music NYC Origami Oscars Packaging Pac Man painting Pantone Paper Photography Photoshop Politics Poster Pulp Fiction SAS Sculpture Skateboarding Spiderman Star Wars Steve Jobs Stop Motion streetart Street art Superman Tarantino Toys Typography Video Video games Vintage
- What If Famous Filmmakers Were Houses?
- Welcome to Banksy’s Dismaland
- Mobstr presents “The Curious Frontier Of Red” in London
- Architect and fashion illustrator Shamekh Completes His Cut-Out Sketches With Everyday Scenes
- Double Exposure Animal Portraits by Andreas Lie
- NYC Artist Paints Portraits of Women Along Abandoned Hawaiian Seawalls From His Surfboard
- Wonderfully Surreal Photo Collages of Imaginary Houses
- Dorothy: Casualities of War
- Natural Act by Merve Özaslan
- tan VHS, 1980s-Style VHS Cover Art for Modern Television Shows and Movies
- What If Famous Filmmakers Were Houses? anewhype.com/2016/01/12/wha… https://t.co/5seF2dQmxT 1 year ago
- Welcome to Banksy’s Dismaland anewhype.com/2015/08/21/wel… http://t.co/cYBdoN1qU5 1 year ago
- Mobstr presents “The Curious Frontier Of Red” in London anewhype.com/2015/06/30/mob… http://t.co/F49ptNe2Rs 1 year ago
- Architect and fashion illustrator Shamekh Completes His Cut-Out Sketches With Everyday Scenes anewhype.com/2015/06/26/arc… http://t.co/CYio6FNDrn 2 years ago
- Double Exposure Animal Portraits by Andreas Lie anewhype.com/2015/06/01/dou… http://t.co/cyUhvteBBA 2 years ago